Public Relations
MARKETING SERVICES
Public Relations
Feature Details
Focus: Building relationships with media outlets to secure press coverage for your business.
Components: Writing and distributing press releases, pitching stories to journalists, securing interviews and features in industry-relevant publications.
Goal: Enhance brand credibility and increase visibility through earned media.
Feature Details
Focus: Strategically handling unexpected issues that may harm the brand.
Components: Developing a crisis communication plan, media training for executives, and immediate response protocols for managing negative press or emergencies.
Goal: Minimize damage and restore trust with clear, transparent communication during critical moments.
Feature Details
Focus: Managing and shaping the public perception of your brand.
Components: Monitoring online mentions, responding to media inquiries, addressing negative reviews or comments, and promoting positive stories.
Goal: Maintain a positive brand image and respond effectively to any reputation challenges.
Feature Details
Focus: Promoting events, sponsorships, and partnerships that align with the brand.
Components: Coordinating media coverage for corporate events, product launches, and sponsorships, leveraging partnerships to amplify exposure.
Goal: Use events and partnerships as a vehicle for increasing brand awareness and driving positive media attention.
FRACTIONAL CMO
PACKAGES
A LA CARTE SERVICES
SOLD SEPARATELY
Gladiator Package
LEVEL 1
EXPECTATIONS
12 Month Timeline:
Build Marketing Foundation + Go Viral
SERVICE DETAILS
Level 1: Fractional CMO (10 Hours/Month)
Main Focus: Foundational marketing and automation setup.
Benefits:
Paid Ads: None
Visibility & SEO: Basic SEO audit, online citations (local listings)
Content Creation: Videos, graphics, ad copy, landing page
Social Media: 3 posts/week (Instagram growth)
Email & Automation: Basic email and text marketing, CRM setup
EMPEROR Package
LEVEL 2
EXPECTATIONS
12 Month Timeline:
3-5X RETURN ON INVESTMENT
SERVICE DETAILS
Level 2: Fractional CMO (20 Hours/Month)
Main Focus: Expanded content creation and paid ads for one platform.
Benefits:
Paid Ads: 1 platform (e.g., Facebook or Google)
Visibility & SEO: SEO audit, local listings, blog articles
Content Creation: Videos, graphics, ad copy, landing page
Social Media: 5 posts/week, growth on Instagram and TikTok
Email & Automation: Email and text marketing, CRM, automations
Recommended Ad Spend: $30-100/day
AVATAR Package
LEVEL 3
EXPECTATIONS
12 Month Timeline:
5-10X RETURN ON INVESTMENT
SERVICE DETAILS
Level 3: Fractional CMO (30 Hours/Month)
Main Focus: Multi-platform paid ads and enhanced SEO.
Benefits:
Paid Ads: 2 platforms (e.g., Facebook, Google, or LinkedIn)
Visibility & SEO: Local SEO, Google Maps ranking, blog articles
Content Creation: Videos, graphics, ad copy, landing page
Social Media: 7 posts/week, growth on Instagram, TikTok, and Facebook
Email & Automation: Advanced email and text marketing, automations
Recommended Ad Spend: $50-500/day
GODS OF MARKETING
LEVEL 4
EXPECTATIONS
12 Month Timeline:
10-30X RETURN ON INVESTMENT
SERVICE DETAILS
Level 4: Fractional CMO (40 Hours/Month)
Main Focus: National SEO and multi-channel marketing growth.
Benefits:
Paid Ads: 4 platforms (e.g., Facebook, Google, LinkedIn, YouTube)
Visibility & SEO: Local and national SEO, Google Maps ranking, blog articles
Content Creation: Videos, graphics, ad copy, landing page
Social Media: 10 posts/week, growth on Instagram, TikTok, Facebook, LinkedIn, and YouTube
Email & Automation: Advanced email and text marketing, CRM, automations
Recommended Ad Spend: $100-1,000/day
DON’T COMPETE. DOMINATE.
LET'S GET STARTED
STEP 1
STEP 2
STEP 3
